THE VISIBLE CHARGING CABLE

USB-A and USB-C cables made with electroluminescent technology, compatible with all new phones and tablets.

The PAC aims at using design to increase people’s awareness of their energy spending. The design is a flow in the power cord, which lights up whenever electricity flows through it. As the battery charges the spiral of light slows down, and goes out when fully charged - to let you know that it’s time to unplug. In testing the device, researchers found that making the invisible visible, tuned consumers into their bad habits, nudging them to power down.

We believe that real change starts with awareness. For a sustainable usage of the world’s resources - and for a better future.

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APPLE LIGHTNING

For use ONLY with 5v USB-A standard chargers. Works with iPhone 5 and later models as well as iPads and iPods. MFI and CE certified.

Color  Blue/Green/Red
Cable length — 100cm
Working voltage — 5v
Consumer package LxWxH(cm) — 14x9x1,8
Consumer package SKU — PACLGTBLU/PACLGTGRE/PACLGTRED
Consumer package EAN — 7369824001000/7369824003004/7369824002007
Country of origin — China
Product Weight (gram) — 49

DOWNLOAD PDF

USB-C

For use with USB-A connectors and 5v-20v chargers. Works with all USB-C devices like the latest Android phones. CE certified.

Color — Blue/Green/Red
Cable length — 100cm
Working voltage — 5-20v
Consumer package LxWxH(cm) — 14x9x1,8
Consumer package SKU — PACUSCBLU/PACUSCGRE/PACUSCRED
Consumer package EAN — 7369825001009/7369825003003/7369825002006
Country of origin — China
Product Weight (gram) — 49

DOWNLOAD PDF

TRIPLE CONTACT

Works with Apple and all Android phones, cameras, controllers etc. For use ONLY with 5v USB-A standard chargers. MFI and CE certified.

Color — Blue/Green/Red
Cable length — 100cm
Working voltage — 5v
Consumer package LxWxH(cm): 14x9x1,8
Consumer package SKU — PACTRIBLU/PACTRIGRE/PACTRIRED
Consumer package EAN — 7369827001007/7369827003001/7369827002004
Country of origin — China
Product Weight (gram) — 49

DOWNLOAD PDF

MICRO-USB

For use with USB-A connectors and 5v-20v chargers. Works with all Micro USB devices. Phones, cameras controllers etc. CE certified.

Color — Blue/Green/Red
Cable length — 100cm
Working voltage — 5-20v
Consumer package LxWxH(cm) — 14x9x1,8
Consumer package SKU — PACMUSBLU/PACMUSGRE/PACMUSRED
Consumer package EAN — 7369826001008/7369826003002/7369826002005
Country of origin — China
Product Weight (gram) — 49

DOWNLOAD PDF

USB-C TO USB-C

For use with USB-C connectors and 5v-20v chargers. Works with all USB-C devices like the latest Android phones. CE certified.


Color — Blue/Green/Red
Cable length — 100cm
Working voltage — 5v
Consumer package LxWxH(cm) — 14x9x1,8
Consumer package SKU — PACCTCBLU/PACCTCGRE/PACCTCRED
Consumer package EAN — 7369821001003/7369821003007/7369821002000
Country of origin — China
Product Weight (gram) — 49

DOWNLOAD PDF

USB-C to Apple Lightning

For use with USB-C connectors and 5v-20v chargers. Works with all Apple-devices. MFI and CE certified.

Color — Blue (in stock in May)
Cable length — 100cm
Working voltage — 5v
Consumer package LxWxH(cm) — 14x9x1,8
Consumer package SKU — PACCTLBLU
Consumer package EAN — 7369822001002
Country of origin — China
Product Weight (gram) — 49

DOWNLOAD PDF

THE POS DISPLAY

Demonstrate the cable and increase your in store-sales!

THE POS DISPLAY

We offer POS material FREE OF CHARGE. An easy way to increase your sales! The light, environmental friendly materials makes it very easy to handle and hang amongst products. Plug it into the wall and the cable lights up and goes on 24/7.

Width — 78 mm
Depth — 82 mm
Height — 139 mm
Height with top hanger — 161 mm

The cable out from the box is approximately 380mm with an 5m extension.

Contact us and we will gladly help you and your retailer set it up.

PACKAGING

All the PACs come in a bright red, green or blue color. Delivered in a giftbox that has been made with emphasis on care of our environment.

Inner carton QTY —
6
Inner carton size LxWxH — 17,5×12,4×10,5
Inner carton weight — 3,3
Master carton QTY — 60
Master carton size — 650x19x23,5
Master carton weight (kg) — 4,1

ABOUT US

The PAC (Power Aware Company) was founded because we wanted to raise awareness around the world’s power consumption. To make more people understand how much power that we use wastefully. You use caution to not leave your water tap on, shouldn’t there be a similar mindset regarding electricity? Out of these thoughts our engineer Anton Gustafsson, a beautiful spring day, came up with a way to make power consumption visible.

Said and done - The PAC was created - a power strip where the electricity streams through the cable. And that also shows how much electricity are being consumed when units are in stand by-mode. It didn’t take long before the TIME Magazine chose The PAC as one of the world’s 50 best innovations. This is of course something we are very proud of!

JOIN THE JOURNEY

2016 was when The PAC USB-cable saw the daylight. A glowing innovation in a dual sense. When you’re smartphone or tablet has low battery, the electricity streams fast through the cable. The more power you device holds, the slower it streams - and when fully charged it goes out. And you are reminded to unplug your charger.

We hope that you will like The PAC - a design innovation that makes the world a little better. Join the journey towards an increased awareness around power consumption!

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OUR PATENTS & CERTIFICATIONS

THE PAC US Patent
Download
THE PAC EU Patent
Download
THE PAC Swedish Patent
Download
Certifications

- Made for Apple (MFi)
- WEEE
- CE
- FCC
- RoHS

TURA

Distributor in the Nordic Countries

Energigatan 15B, 434 37 Kungsbacka, Sweden
+46 300 568 920
order@turascandinavia.com

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RETAILERS NORDIC COUNTRIES

Kubbick

Distributor in France

5 rue des Jeuneurs, 4e Etage, 75002 Paris, France
business@kubbick.com

VISIT SITE

RETAILERS FRANCE



”During December we sold all available units of The PAC that we got delivered.
If we had access to more, we would have definitely sold those too.”

Smarta Saker - retailer at Sankt Eriksplan, Stockholm

MARKETING MATERIAL

To make it easy for you  we will gladly help you with customized marketing material to get you started with your sales!

We offer:
Image material
Animated GIFs
Videos etc.

Anything you might need for your webshop, social media and other channels. It has been shown that sales increase when the cable is illustrated in motion - and we will gladly help you with this kind of material.

CONTACT

To request material, contact Mikael Palmhag:
mikael.palmhag@poweraware.com

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